November, 14, 2008
Dear Professionals,
Special 'Friday talk' lecture of Mysore University Library and Information Science Students Association (MULISSA) was held at First Year lecture hall of the Department of Library and Information Science, University of Mysore on Friday, 14th Nov. 2008.
This Friday's talk was special because National Library Week starts from the same day, i.e. 14th - 20th Nov. 2008.This week's guest Prof. N.S.Venugopal of Basudev Somany First Grade College, Kuvempunagar, Mysore gave lecture on the 'Ethics in Advertising'.
He began by tasking a question 'Does advertisement sell product?' He continued on to the concept of business ethics, meaning of ethics, qualities of ethics, present day advertisement trends and how advertisements can be helpful in serving the purpose of the library.He ended by explaining the self regulatory methods for the advertising industry.
Dr. Khaiser Nikam, Chairperson and faculty advisor to MULISSA, gave a lecture on the history and imporatnce of National Library Week and read some excerpts from Padmashree S.R.Ranganathan's classic 'Five Laws of Library Science'.Faculty, Research scholars and Students were present on the occasion.